The health crisis leads us to stay at home. So why not take the opportunity to design or redesign your website? It is a task that can easily be done at home. What should your site look like? What are the sections and content that should be planned? Here web design company in Pakistan giving 5 tips for designing your website at home.
1 / Choose a domain name
The domain name is the Internet address of your site. Choose a name that is not too long and related to your brand or your business. You can check the availability of your domain name on most hosting sites.
You then need to choose the extension that suits your domain. Although there cannot be 2 identical domain names, there can however be two versions of the same domain name with different extensions.
For this reason, some brands purchase all available extensions of their domain in order to prevent other brands from using their name with another extension.
2 / Plan your site and organize your ideas
To design your website at home, simply write down on a sheet of paper everything you want to put there. Check out other sites whose design and content seem interesting to you. Write down what appeals to you and get inspired ideas. Make a list of all the topics your site will need to contain. Take care of your offer because that’s what you’re selling. Try to identify everything that will differentiate you from your competitors. What services do you offer? What are the benefits for your customers? How to demonstrate your know-how and the performance of your solutions? How do you identify clients who can testify?
3 / Decide what content you need for your site
Before starting your website, it is essential to think carefully about what you are going to post there. If you do not do this job, forget the idea of designing your website at home.
The content of your site should be designed for the targets you want to reach. This is why it is important to know the purchasing behavior of your future customers. To do this, you can use the persona method, which allows you to identify and segment the typical profiles of your prospects.
The content of the site must be varied and attractive. Avoid stodgy blocks that visitors won’t read. Segment your content into short paragraphs (6 lines max) for easier reading. Use simple, short, and precise words. Use bullets to list your arguments. Plan titles for each part. Choose appropriate images or illustrations carefully. If you can’t hire a photographer or an illustrator, shop around for stock photos like Adobe Stock Photos. The ideal is to be able to publish videos. This is the type of content that works best to explain or demonstrate the benefits of your offering. Finally,
For each page, plan the title, the content you want to publish and the keywords. For example, a moving company that has a furniture storage business. You will need to create a “Furniture storage” page, one of the key words of which could also be “Furniture storage”.
4 / Choose a solution to develop it
At this point you have several solutions. You connect to an online website creation platform, you follow a WordPress training or you call on a professional who will support you in the realization of your project. If you are passionate about computers, you can try the adventure. But you also have to have a sense of creativity. Creating the design of a website is not that easy. You have to know the trends of the moment and know how to anticipate the behavior of visitors to offer them the best possible experience. You also have to choose the right typography, suitable color codes, etc. In addition, your website must be perfectly suited to display on mobile
If you don’t have all of these skills, you might as well seek professional help. After all, everyone has their own job.
5 / Optimize the SEO of your site
This is the most important point of your work. If your site is not listed, no one will see you and your effort will be in vain.
As part of a site redesign, consider incorporating redirects so that the old URLs are redirected to the new ones. Pay attention to the markup and structure of the content. Add your site to Google Search Console and plan a sitemap. Finally, remember to reference your site on Google My Business so that it appears on Google Maps and can collect reviews.